Dr. Pepper

Friday, January 18, 2002

As long as I can remember Dr. Pepper's advertising campaign has always been very jingle-oriented. In fact, I distincly remember writing a computer program in 4th grade that would play, on command, the "I'm A Pepper, She's A Pepper, Wouldn'tcha Like To Be A Pepper Too?" song, which indicates that the jingle had pretty thoroughly penetrated my tiny little child brain.

So it comes as no surprise that Dr. Pepper would turn to popular musicians to sell their product, in this case, the soon-to-be-retired Garth Brooks. This is all well and good. Mr. Brooks sings a pleasant country-tinged jingle about being a non-conformist and drinking Dr. Pepper (a centerpiece in the Dr. Pepper ad campaign for as long as I can remember). The song's fine. Garth's performance is fine (though he does wear kind of a goofy mock-turtleneck -- I don't really associated mock-turtlenecks with country wear, but I suppose if you're the biggest selling country artist in the world, you can wear whatever you please)

No, what really bothers me about this ad is the deranged zombie in the prison jumpsuit flailing about just left of Garth. At least I assume it's a zombie. Old man. Orange jumpsuit. Crazed expression on his face. Muscular movements that looks somewhat akin to a marionette as manipulated by a spasmotic child. If that doesn't say Prison Zombie, I'm not sure what does.

All right. Maybe he's not a zombie. Maybe he just likes swinging his arms around like he's fighting a wicked case of rigor mortis. Maybe he just likes wearing his ol' prison jumpsuit. I prefer to imagine that some deranged brain-eating zombie that just busted out of Angola wandered onto the set of this ad, and noone had the guts to try to get him to leave.

Rating: A (Waaay more entertaining than it should be)

Reviewed by Padgett Arango
Contents
The Hills Have Eyes 2

Hostel Part II

Six Degrees

Shark

Jericho

Studio 60 on the Sunset Strip

Justice

The Hills Have Eyes

Love Monkey

Out of Practice

Head Cases

Crunchwrap Supreme

The Exorcism of Emily Rose

Batman Begins

Garden State

Hero

13 Going On 30

LAX

Starman

quirkyalone.net

Kill Bill, Vol. 2

Line of Fire

We Shall All Be Healed

Happy Family

Arrested Development

Love Actually

A Minute with Stan Hooper

Tarzan

Karen Sisco

Stop All the World Now

Cold Case

Skin

10-8

Joan of Arcadia

Eve

Luis

Lost In Translation

House of 1000 Corpses

Bubba Ho-Tep

Darkness Falls

Pirates of the Caribbean

The Amazing Race

Treasure Island

FearDotCom

Adaptation

To Hit Armor Class Zero

Without A Trace

8 Simple Rules for Dating My Teenage Daughter

Life With Bonnie

Jalapeņo Cheeseburger

The Mothman Prophecies

Happy Campers

The Man Who Wasn't There

Kiss of the Dragon

Josie & the Pussycats

Hedwig and the Angry Inch

Dr. Pepper

Know By Heart

Waking Life

L.I.E.

Thirteen Ghosts

Earthlink presents Chang and Eng

New York and Country Bar

Change

Motivation and Water Tower Grammar

Crossing Philly

Makeout Club

Undeclared

The Gap

The Abolition of Work

3000 Miles to Graceland

Kolobos

Duets

The Devil and the Deep Blue Sea

Diesel Sweeties

The Cold Six Thousand

The Grilled Stuft Burrito (Rebuttal)

60 Second Wipeout

The Patriot

Grilled Stuft Burrito

Cowgirls

Crystalline

Frankenfinger E.P.

One Force Down

Shake

Both Our Secrets

Happy Birthday Captain Columbus!

Fight Club

Whatever It Takes

Committed

That Skinny Motherfucker with the High Voice?

Joe Dirt

The Veggie Whopper

Taco Bell Nachos

Palmetto

Godzilla vs. Monster Zero

The Terror of Mechagodzilla

To The Center

Infiniti+Infiniti

American Psycho

The Del Shredder

What Lies Beneath

The Cheesy Gordita Crunch

Bring It On

Chill Factor

Alan Mendelsohn, the Boy from Mars

Bad Company

The Blair Witch Project

Hyacinths and Thistles

Lake of Dracula

We'll Have a Time

Home Depot

Snow Day

The Virgin Suicides